They're
GrRReat !
Who are these Web sites targeting?
The six cereal manufacturers listed to the left have great Web sites. It is interesting to see how each is different.
Identify which demographic group each Web site targets?
Is it the same group who purchase the cereal?
Visit the six Web sites to compare and contrast the advertising techniques and site designs.
Use the Cereal Company Web Site Evaluation Form to analyze each company's site. Print a copy of the form here.
© 1999 Brenda Green and Mary Yeates
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